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Welcome to the Hidden Layer – Funyuns

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  • Advertising — Integrated Campaign

Funyuns are strange and stinky. Some people really hate that about this particular snack.
Screw those people. Funyuns lovers gotta stick together (separately, online).

First, a 'lil rebrand.

Every bag has a unique 24-hr access code. Gotta block the haters out somehow.

Welcome to the Hidden Layer.
Exclusive livestream concerts and celeb appearances on the regular.
Consider it a reward for being the Funyun lovin’ son-of-a-gun you are.

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