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The Wrangle System

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  • Advertising — Integrated Campaign

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Awards:


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Wranglers are more than jeans - they’re a lifestyle.

And every lifestyle needs a guru.

Social:

We’ll introduce a Rick Rangle Twitter account to:

- assist people with naming their Wranglers
- showcase Ricks’s utilization of the Wrangler System
- share Rick’s thoughts on life, love, and other mysteries

DM Rick for a chance at personalized name and patch for your jeans.

OOH

In-store

Packaging

Rick's Youtube Channel