Using a tripod, I shot a video that includes a name brand product in a cinematic scene imitating the style of the director Spike Lee. The product that I used in my scene was Aunt Jackie’s Don’t Shrink Curling Gel. I was inspired mostly by his work form the movie "Do the Right Thing". I chose to style this image with the lighting and props that I believe are relevant now and are things Spike Lee would incorporate in his movies as well.