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  • Eddie Garcia, Art Director, 5th quarter
  • Laura Schear, Copywriter, 5th quarter


  • Integrated Campaign

People don’t know why Lyft is different than other ride share apps. Let’s bring back their original pink mustache, and show riders that Lyft cares about the ride.

One of the most popular times to us a Lyft is on the way to the bar, so what if we could make that ride more fun?”