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Loves: That’s love.

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Contributors:

  • Nikki Vandervelde, Art Director, 5th quarter
  • Daniel Woodman, Copywriter, 7th quarter

Categories:

  • Integrated Campaign

The interstate is a wasteland void of fun. Love's is an oasis in a sea of boredom for weary travelers.

To help spread the love, we’ll offer encouraging bumper stickers to help curb road rage.

Driving can be a lonesome affair, which is why we’ll offer a hotline travelers can call to life their spirits. They can also show their call history at Loves for a free snack.