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Groupon: Avoid the everyday.


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  • Nikki Vandervelde, Art Director, 7th quarter, visit portfolio
  • Sean Condrick, Copywriter, 5th quarter


  • Advertising — Integrated Campaign

Groupon is more than just a way to save money. Groupon is a way to experience more of what life has to offer and avoid falling into the dull monotony of the everyday.

Once users download the Groupon app they will be prompted to create an account and choose their location. Each city will have a checklist of 10 experiences for the users to complete. After a city’s entire checklist is complete users will unlock a hidden Groupon for travel to another city.