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Happy Hour

Contributors:

Categories:

  • Design - Branding

Awards:

  • Silver

Happy Hour is a craft subscription service for adults so they can experience being carefree like a kid again. One hour a week, one hour of fun.

The logo is dynamic and grows an extra for each week of the year (the complete logo has 52 layers).

The microsite where people can order the subscription.

Each week the subscriber will receive a box containing a prompt card and craft supplies to complete the project.

Each box is lined with a unique smiley face pattern that changes each week. A sticker is included with the box that can be applied to a poster the subscribers get when they initially sign up for the service.